Privacy
Last updated November 3, 2026.
Who operates Plate
Plate is operated by Gülenay Atmaca and Efe Bakır.
Waitlist email
When you join the waitlist, we collect the email address you enter so we can contact you about beta places and product research. We do not sell the address or use it for unrelated marketing.
When you join, we send you the TestFlight beta link right away. Loops, our email service, sends that one email, so we share only your email address with Loops for it.
Google Firebase Hosting serves this website. Supabase receives and stores the waitlist submission. The website does not use advertising trackers. Optional analytics is described below.
Optional analytics
Google Analytics loads only after you choose Allow analytics. You can change your choice below or using Cookie preferences. Declining will not affect the waitlist.
With your permission, analytics measures page visits, taps on the Join the TestFlight beta buttons and completed waitlist signups. A tap records only which Join the TestFlight beta button was used (the floating button, the hero, step 1 of How to join or the closing band), not what happens on Apple’s TestFlight page. Taps and completed signups also carry two coarse labels. One says whether the page was open inside Instagram, TikTok or another browser. When the link had a utm_source tag, the other says whether that tag was Instagram, TikTok, X or something else. Plate sends only these labels, never the tag’s own text. Google Analytics still receives the basic browser and device details every website visit sends. We do not send your email address or form contents to Google. We use predefined campaign labels (such as Instagram or YouTube launch links) and limited source labels for recognizable links from ChatGPT, Claude, Perplexity or Copilot. These labels indicate a referring service, not proof of an organic recommendation. Other campaign markers are kept separate and unrecognized or missing sources remain unknown. We do not send full query strings, fragments or referring URLs to Google. With analytics consent, a campaign label may also be stored with your waitlist signup under the same retention and deletion rules as your email. Declining leaves signup attribution unknown. Your choice is stored in this browser for up to six months. A short-lived visit record in this tab holds these labels and prevents repeat counting across pages. Assistant source labels are not attached to your email or waitlist record. Withdrawing consent stops future analytics and clears this browser’s analytics cookies and visit record; it does not erase previously collected records.
Analytics are off until you allow them in this browser.
Retention and deletion
Waiting, invited, bounced and suppressed waitlist records are deleted 12 months after collection. We handle valid deletion requests immediately by removing the reviewed live waitlist record.
To unsubscribe or request deletion, email privacy@tryplate.app.
Current iPhone beta
The connected features described below are part of the Plate beta on TestFlight. Features can change while we test.
Plate uses Sign in with Apple. Signing in with Apple creates an account; your profile name, username, bio and photo help other registered people recognize you. Every plate is private to you until you choose to share it. Before you sign in, your diary stays on your iPhone. Supabase provides account, database and private photo storage services in the European Union. We also keep locked backup copies so we can recover from mistakes: photos with Backblaze in the European Union and the database with GitHub in the United States. Only we hold the key, so neither company can open them. When you delete a photo or your account, its backup copies are erased within 40 days.
You choose which plates to upload and who can see them. Friends sharing requires mutual acceptance; World sharing makes plates available to anyone in Explore. We store friend relationships to manage access. If you choose a city when sharing a plate, we store it with that plate. If you add a place to a plate, we store it with that plate and only people who can see the plate see it: an Apple Maps venue, a neighborhood with its center rounded to about 1 km or, for Home kitchen, only the city. We never store your own location, the photo’s location or a street address. Optional phone verification and contact matching help you find people who opted in. Contact names and notes stay on your phone; lookup phone numbers are used temporarily and are not stored.
Deleting your account removes its remote profile, relationships, comments, likes and uploaded media. Available originals already saved on your phone remain private diary plates.
iPhone beta analytics
Plate uses Amplitude to understand how signed-in people use the diary. We send session times, deliberate plate browsing, successful local saves, onboarding step names and completion, with a pseudonymous account identifier and app version. Amplitude processes this analytics data in the United States.
We do not send diary photos, titles, notes, onboarding answers, viewed-person identifiers, contacts or location as analytics. Signed-out activity stays on the phone and is not merged after sign-in.
Our backend temporarily holds delivery records under its existing 90-day event-time limit. Amplitude event data is configured to expire 3 months after it receives the event; offline delivery can make this later than 90 days after the action.
When you delete your Plate account, we remove linked backend events, stop further delivery for that account and request deletion of its Amplitude data. Amplitude processes deletion requests within 30 days of receipt; Plate monitors the request until completion. We may keep non-identifying aggregate summaries afterward.
Crash and performance reports
When Plate crashes, freezes or uses too much processing or storage, iOS gives the app a technical report. Once a day it also gives a short summary of why iOS closed Plate and how much memory Plate used. While you are signed in, Plate sends these reports to our database so we can find and fix problems.
Reports are linked to your account. They include Apple’s technical details of the problem, such as the code that was running, with your iPhone model, region setting, iOS version and Plate version. The daily summary holds only counts and memory sizes. Reports do not include your photos, contacts or location. Before an error message is stored, we remove quoted text, email addresses, web addresses, identifiers, file paths and long numbers from it. We do not use these reports for analytics or advertising.
Reports saved while you were signed out are sent after the next sign-in on that iPhone. We delete reports after 90 days or when you delete your account, whichever comes first.
Optional Plate emails
Upcoming versions that offer Plate emails will leave them off by default. If you enable them, we use Loops to send getting-started tips, product updates and occasional feedback requests.
For these emails, we share your email address, account identifier, email preference and a limited last-active timestamp with Loops. The timestamp helps us avoid feedback requests while you are active. We do not share diary photos, titles, notes or precise location with Loops.
You can turn these emails off in Account or use an email’s unsubscribe link. Changes may take time to process; messages already being sent cannot be recalled. Deleting your account queues removal of its linked Loops contact.
If you answer a feedback question from one of these emails, we keep your answer and anything you write with your account. Only we read them. We delete them when you delete your account.
We keep a record of when you turned Plate emails on or off and which words you saw next to the switch. If you delete your account, we keep that record without your account, with your email address only in coded form, for 3 years after the emails ended. We keep it to show that you agreed, then we delete it.
For help or a privacy request, email privacy@tryplate.app.
Interview booking
The Contact page links to a Calendly page where you can book a research interview. This website does not load Calendly. If you open that link, Calendly handles your browser information and the booking details you provide under its own privacy terms.
Questions
Email privacy@tryplate.app with a privacy question or request.